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Freelance Email Marketing & Newsletter Specialist

theHRchapter
Full-time
Remote
Worldwide
Marketing

πŸš€ TheHRChapter is looking for a Freelance Email Marketing & Newsletter Specialist to join our team and support two growing brands with purpose-driven missions.

We are a people-first company working globally in the fields of HR, coaching, and international mobility. We believe in building communities, not just audiencesβ€”and we're now ready to take our email communications to the next level.

This is a remote, project-based, ongoing collaboration with room to grow.

About your functions and responsibilities

You will lead the planning, creation, and management of email campaigns and newsletters for two of our key brands:

TheHRChapter – Content and community for HR professionals and leaders
Coach4Expats – Personal and professional coaching for expats around the world

In this role, you will:

  • Plan and manage a content calendar tailored to each brand
  • Write, edit, and design newsletters aligned with our voice and audience
  • Build and segment email lists; set up automations and sequences as needed
  • Analyze campaign performance (open rates, CTR, conversions) and propose improvements
  • Coordinate directly with brand founders to adapt communications to events, promotions, and launches

What do you need to be successful?

  • Proven experience in email marketing and newsletter creation
  • Strong writing and editing skills in English and/or Spanish (both is a plus)
  • Familiarity with platforms like Mailchimp, MailerLite, or Brevo
  • Basic design skills and UX sensibility for email content
  • Strong organizational skills and ability to work independently
  • Interest in coaching, personal development, HR, or similar fields is a plus.

What you can expect from us?

    • A remote, flexible collaboration where autonomy is respected
    • Ongoing projects with international reach and meaningful impact
    • A collaborative and kind team
    • Competitive freelance pay, adapted to your experience and project scope
    • Space to grow with us and co-create the future of our communications

Our Core values at TheHRchapter
βœ”οΈ Transparency: We believe in transparent and smooth recruitment processes. You will get feedback from us.

βœ”οΈ Candidate experience: Perfect blend between automated and humanized recruitment processes. Don't hesitate to ask us for feedback, anytime.

βœ”οΈ Talented pool: We bring highly-skilled motivated candidates to our clients. Our candidates match their company values and management style.

βœ”οΈ Diversity and inclusion: There is no place for discrimination and intolerance. We care about diversity awareness and respect for any differences.

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