Field & Demand Generation Marketing Manager, EMEA

About OffSec

Founded in 2007 by the creators of Kali Linux, OffSec (formerly known as Offensive Security) is the leading provider of continuous professional and workforce development, training, and education for cybersecurity practitioners. OffSec’s distinct pedagogy and practical, hands-on learning help organizations fill the infosec talent gap by training their teams on today’s most critical skills.

Become a part of our global presence and work from anywhere. With team members in over 40 countries, we believe in inspiring people of all backgrounds and communities. The OffSec team is composed of diverse, internationally published authors, conference speakers, and seasoned information technology professionals from both the private sector and governments worldwide.

Excited about our mission and what we do? Apply and join us!

About the Job We are seeking a dynamic and results-driven Field & Demand Generation Marketing Manager to lead impactful marketing initiatives across the EMEA regions. In this role, you’ll drive awareness, generate demand, and fuel pipeline growth through strategic campaigns and expertly executed events.

Duties and responsibilities

• Develop and implement high-impact B2B campaigns and tactical marketing programs that drive awareness, increase demand and generate pipeline and bookings.
• Oversee attendance at regional and local events, trade shows, and conferences, ensuring optimal showcasing of OffSec’s brand and solutions.
• Ideate and maintain a robust calendar of events and thematic campaigns, maximizing audience engagement across the EMEA regions.
• Maintain direct alignment with sales teams and regional partners with regards to all pre- and post-event communication, marketing-driven campaigns, and event promotion strategy.
• Evaluate campaign and event impact and ROI, leveraging data-driven insights to optimize future investments and refine strategies.
• Establish clear, actionable objectives for each initiative such as targeted lead flow and pipeline generation.
• Tailor global marketing materials and campaigns to resonate with diverse local audiences, ensuring cultural and linguistic relevance.
• Make data-driven decisions to run tests and optimize campaign performance, providing ongoing feedback and performance reporting to applicable stakeholders for continuous campaign improvement.

Qualifications

• Reside in an EMEA country and willing to travel frequently across the region to manage events.
• 5+ years in field marketing, demand generation, or a related role, ideally within B2B technology, enterprise software, cybersecurity, or education/training sectors.
• Proven ability to work independently in a fast-paced environment, managing multiple projects with competing deadlines.
• Exceptional team player with strong verbal and written communication skills.
• Creative problem-solver with a strategic mindset and an eye for detail.

Working conditions

This role is a full-time salaried position. Work hours for this position are flexible and will be performed from a home office.

Direct reports

This position has no direct reports.

EEO

OffSec provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.

This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.